taper

Levi's Spring 2019 

The tone of the 2019 Spring campaign focused on a connected, optimistic, aesthetic that centered around the idea of authentic self-expression. We utilized colorful imagery paired with bold typography treatments within lookbook-inspired layouts to bring this campaign's look and feel to life on social. We educated consumers on the women's Ribcage Jean and the men's Taper Jean.

DELIVERABLES | facebook instant experiences, instagram stories

ROLES | art direction, design, asset creation

SHOUT OUTS | copywriting by Bryan Dempler, strategy by Kristin Sargente, creative oversight by E.B. Davis III

Additional Work / Twerk

Levi's Sculpt SS20Project type

AppleProject type

Levi's Seasonal SS19Project type

Levi's 501 DayProject type

Levi's Holiday FW18Project type